Is Gen Z The Source Of The Misinformation It Hates?
The world’s first digital natives were born with a world of knowledge at their fingertips. But just because Gen Z ...
Tag: social media
Gen Z Is Levelling Up News (Again)
Did you know one in two young people we surveyed in our What Gen Z Actually Do Online report say they go ...
The Worst Apps for Online Bullying In Australia
Bullying has evolved as our technology has evolved. Name-calling and wedgies have now given way for the ability to bully ...
Can Instagram Be Stopped?
For Gen Zs, TikTok recently gets all the hype but Instagram takes the crown on so many fronts. When we ...
Five Top Tips For Reaching Gen Zs
Remember the saying ‘men are from Mars and women are from Venus’? Well, if we’re talking ‘Gens’, Boomers and Zoomers ...
Facebook Is Dead With Teenagers, So Is A Generational Divide Emerging?
“Mum has a doctorate in Facebook medicine,” one of our users told us. Old people and fake news. Is that ...
Gen Z’s Favourite Social Media Apps in 2021
Let’s take a time travel capsule back to eighteen months ago. It’s early March, 2020. A mysterious virus in China ...
The Top Messaging Apps Gen Zs Use
Messaging has revolutionised how young people interact. Asked which way they prefer to communicate with their mates, 80% said messaging ...
Can TikTok Steal Instagram’s Gen Z Crown?
Let’s play ‘first word comes to mind’. Here’s your card: Gen Z. Your answer? Probably “TikTok”, right? But the "TikTok ...
What Gen Zs Do On Social Media Will Surprise You
Our phones and computers when turned off leave us staring back at a dark reflection of ourselves. They’re called our ...