About YouthSense

There is a growing gap between how enterprise, government and parents engage with young people. It is becoming increasingly difficult for these groups to break through to youth and deliver their key messages effectively. This is where YouthSense steps in.

YouthSense is a free insights community sponsored by Year13 dedicated to Youth Engagement. This resource contains more than two million dollars in research collated over the last four years.

Meet The Team

Emma Kocbek
Emma Kocbek
Content Manager
Emma is the brains behind much of what you read on Year13’s site and social media channels.
Joseph Bautista
Joseph Bautista
Content Editor
Joseph has the sage advice for things like where to find the best pork roll in Sydney for under $5.
Blake Shipley
Blake Shipley
Operations Manager
Blake’s understanding of youth ensures we are never far from the pulse of young Australians.
Jess Watson
Jess Watson
Commercial Executive
Joining the team on the first day of 2018, Jess is now a key part of our sales team.
Ben Freeman
Ben Freeman
Content Writer
Ben uses his recent experiences to share what it's really like navigating the post-school landscape.
Olympia Henshaw
Olympia Henshaw
Creative Designer
Olympia is the Swiss Army Knife when it comes to Year13's creative assets.

Meet The Founders

Saxon Phipps
Saxon Phipps
Brand Director
“You’ll never get anywhere being the class clown.”
Will Stubley
Will Stubley
Strategy Director
Will’s whole life has been about building things.
Jordi Phipps
Jordi Phipps
Commercial Director
"All young people deserve equal opportunities."

Vision & Mission

Year13 was created to empower all young people to create their own future. We wanted to build a place where the concerns of the youth were put first and where their aspirations would be nurtured.

Along the way we’ve met with businesses that share the same ethos and do amazing work to help young people achieve their dreams. We’ve worked with universities, TAFEs, apprenticeship groups, travel companies, festival organisers, banks – even government bodies. Together we’ve assisted young people make informed, positive choices about their future.

We created YouthSense as a way to focus on our marketing insights without muddling what Year13 is about. Our interest is in helping businesses adapt to evolving trends, technology and attitudes so that they can effectively engage with young people. Rather than grow old and out of touch, we’re here to make sense of youth.