Gen Z’s media consumption habits have had a drastic shift away from traditional media to online. Are you keeping up?
Guide your digital marketing strategy with essential insights and data from our report What Gen Z Actually Do Online – Social & Digital Media Trends 2019. Our industry-leading data will ensure your organisation successfully communicates its message with the youth market.
We surveyed over 1,000 Gen Zs aged 15-24 across Australia to uncover this information, with the bulk of respondents between 16 and 18-years-old.
What you’ll learn
- Gen Zs online and offline media consumption habits
- How young people are spending their time online
- Favourite place to receive advertising online
- Best online marketing techniques to engage youth